It's Saturday Morning! explores the shows, characters, songs, and commercials that aired on television during the beloved Saturday morning hours from the 1960s to the 1990s. From the hours of 8 a.m. to noon, parents could sleep in while their children plopped on the couch to consume cartoons galore. From The Bugs Bunny Show, The Jetsons, and Jonny Quest to The Smurfs, Spider-Man and His Amazing Friends, and Animaniacs, this window of time promised pure entertainment and an experience that united generations. With concept art, archival images, and all-new interviews, this collection is a celebration and exploration of the shows, characters, songs, and TV commercials that made Saturday morning cartoons a pop culture event.